Industry
Media and Entertainment
Products
Sales Cloud, Service Cloud
Engagement Type
Managed Services
Pardot–Marketing Cloud Engagement
Matching private room rentals is thoughtfully designed shared housing with renters seeking a friendly, fully serviced, and cheap city home; they are a corporation with a vast database of existing and potential members.
Beginning RequirementsThe main marketing goal for the Company was to win back the attention of potential prospects who had not engaged for a long time – in many cases 2+ years – and those who had never engaged at all. The business goals were to keep leads, sales, and revenue coming in.
Solutions
- Create Segmented ListsThe major challenge was to segment and prepare a list/group in which all the prospects will receive an email with the offerings and valuable information to attract them to the business. We created two lists one of ‘inactive’ data and the other of ‘never active’ data based on Tags.
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Project Result
Witness the increase in productivity and reduction in time upon successful delivery of the project.
Dotsquares has provided us successful solutions to our needed Salesforce changes. They are always a pleasure to work with and continue to provide excellent service
